A new installment of the Baton Rouge Business Report video series “The Brief” explores how Hurricane Katrina created a “super region” in which New Orleans and Baton Rouge pool their strengths to attract investment. Business Report notes that the two cities partnered post-Katrina in 2009 to form the Southeast Super Region Committee to spur economic growth in south Louisiana. They also helped lobby for new tax incentives and workforce training programs to continue the boom. Since then, this “super region” has lured new businesses like Nucor’s $3.2 billion steel plant in St. James Parish. And since 2006, companies including BASF, Benteler, and Syngenta have invested more than $1.6 billion in Louisiana.
Watch the full video here.